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Samsung outsmarts Apple in smartphone sales, shipments in 2nd quarter

Samsung's models Galaxy S7 and S7 edge past other models in smartphone sales. Its Galaxy A and J series also showed an upward sales trend.
Samsung, top selling smartphone brand

mobile manufacturer Samsung is leading the smartphone shipments by recording highest ever growth in previous two years in last quarter due to sale of most popular brands, Galaxy S7 and S7 edge.
Samsung’s other two smartphone’s Galaxy A and J series also showed an upward sales trend during the same quarter.

Samsung is hoping that the smartphone market will remain buoyant in the second half, but fears more launches by its competitors.

It’s threat comes from major rival Apple’s in the premium segment, while cheap phones from Chinese companies will eat into its profits.

It aims to capture the high-end market with launch of a new large-screen smartphone. It’s threat comes from major rival Apple’s in the premium segment, while cheap phones from Chinese companies will eat into its profits.
It aims to capture the high-end market with launch of a new large-screen smartphone.

In the second quarter Samsung registered a 4.9 percent jump in its revenue to reach 50.9 trillion won (US$44.7 billion). Its operating profit also rose to 18 % to reach 8.1 trillion won.

Profits are expected to be largely driven by its components business, including demand for storage like solid state devices (SSDs), which is expected to pick up in the second half as smartphone makers launch new products.

The South Korean company reported a revenue increase of 4.9 percent year-on-year to 50.9 trillion won (US$44.7 billion) in the second quarter while operating profit rose 18 percent to 8.1 trillion won.

The revenue of its major rival Apple slipped to 15 % a dysmal $42.4 billion in the same quarter, when compared to the $49.6 billion, it had netted for the corresponding quarter in previous year.
Apple’s profit also dropped by 27 percent to $7.8 billion from previous figure of $10.7 billion in 2015.

It’s shipments saw a dip to 40.4 million units from previous 47.5 million units, one year back. “Apple continues to face iPhone fatigue among consumers and the new iPhone SE model has not been able to stem that trend,” said an expert to www.ft.com.

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