Congress party on Friday sought to know whether Reliance company had taken permission from the Prime Minister’s Office (PMO) before using Prime Minister Narendra Modi’s photograph in their full page Jio advertisement.
“To use PM’s photograph in an advertisement, there are certain norms. According to the norms, as far as we know, when we were in power, the ministries had to take the permission from the Prime Minister’s Office before using his photograph in an advertisement,” said Congress senior spokesperson Ajay Maken quoted as saying by Indian Express.
On Friday, the company took out full front-page ads in most leading newspapers and announced the launch of the service. But what caught the attention of most people, was Prime Minister’s photograph on a full page advertisement of Reliance company’s “Jio Digital Life”, ‘The Indian Express’ has reported.
The advertisement said, “In the journey of time, there come a few life changing moments. Our honourable Prime Minister’s inspiring vision of a Digital India is one such movement. Jio is dedicated to realising our Prime Minister’s Digital India vision for 1.2 billion Indians. Jio Digital Life will give the power of data to each Indian, to fulfill every dream and collectively take India to the global digital leadership…”
“The first question that comes to mind is has the Reliance company taken permission from the PMO? If they gave permission to Reliance, then will they give permission to Cadbury and other chocolate companies later? Whoever seeks permission, will it give permission to all of them,” asked Maken.
Delhi Chief Minister Arvind Kejriwal also took a dig at Prime Minister Narendra Modi today calling him “Mr Reliance” after his photo appeared in the company’s advertisements.