Reliance Industries Limited chairman Mukesh Ambani has announced that Reliance Jio, billed as the country’s largest 4G network, will cover 90% of India’s population by March 2017. Mukesh Ambani on Wednesday used the company’s Annual General Meeting in Mumbai to announced the launch of Reliance Jio service.
The much anticipated 4G VoLTE service will offer data tarrifs at never-before prices and make voice calls completely free, an unprecedented offer in the Indian market.
He said Jio is aimed at realising the ‘Digital India’ dream of Prime Minister Narendra Modi.
Ambani said the tariff was based on three pillars: one, the customer should play for only voice or data; two, data must be affordable; and, three, pricing structure should be simple. So Reliance Jio won’t charge for voice calls, data prices will be what Ambani calls the “cheapest in the world” and there will be just 10 tariff plans to choose from.
To start with, Reliance Jio data packs will start for as low as 5 paise per MB adding up to Rs 50 for 1GB, a fraction of the cheapest data plan in India at the moment. Reliance Jio will offer data packs ranging from Small (S) to XXXL. The small plan starts at Rs 149 for 0.3GB data along with access to 100 SMSes. There’s a Medium pack which comes at Rs 499.
“Life is going digital… I believe in next 20 years we will collectively achieve much more that before,” he said, adding that we will become irrelevant if we are not digital in this era.
Announcing that Jio will improve India’s digital ranking, Ambani said: “Data is the oxygen of digital life. Jio is more than just a business. It is a commitment to enrich the life of every Indian.”
Reliance has tied up with around 20 smartphone brands, including Samsung, Micromax and LG, to bundle Jio SIM cards with them with free voice and data for three months.
Ambani said more than 70 per cent of all devices sold in India support 4G LTE and that soon that will be 100 per cent.
He said Jio wants to transform India from a high-price data market to one with the lowest data rates anywhere in the world.